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Quality newspapers are consistently proving that their share of the reading public prefers quality over all free newsmedia available. An excellent example is Dutch newspaper Trouw, known for its respectful reporting and in-depth journalism. They knew how to make just the right gesture to the loyal readers, next to luring new ones... >>>
Brand: Trouw
Director: Jasper Faber
Agency: MINIbar
Type: TV commercialMore info
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Brand: RAI Amsterdam
Concept: Rogier Dekker
Agency: MINIbar
Type: iPad App & 360 videoMore info
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Trying to get people to visit your beautiful country is a hopeless exercise if you are still dwelling in the age of picture frame shots and bubbly music. The picture frame shots are a necessity, granted, but these days you need a representative of the country in question in the shot. One that makes the foreigners feel they can actually deal with... >>>
Brand: Visit Sweden
Director: Peggy Steenvoorden
Agency: Lemon Scented Tea
Type: Viral campaign video
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Brand: AKZO / Sikkens / McLaren
Director: Jasper Faber
Agency: Qua
Type: Corporate Documentary
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Trying to pry bouncy young folk away from the commercial radio stations and their bouncy music is not easy. Especially since they listen to bouncy music on a zillion other platforms, except radio. So when Y&R (Not Just Film) was approached for a TV commercial by public radio broadcaster Radio 4 – the classical station – they had to come up with something funny... >>>
Brand: Radio 4
Director: Peggy Steenvoorden
Agency: Y&R (Not Just Film)
Type: TV commercial
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